The activities and sections of this workbook will help you fine-tune and grow your digital advertising skills.
By completing this workbook, you will:
- Learn how to set a foundation for your digital advertising strategy.
- Learn how to get started with
- journey-based advertising.
- Understand how to strategize and plan your paid media campaigns.
- Learn how to use targeted advertising.
- Master the art of ad copy,
- creative, and conversion.
- Get started with an introduction to social media advertising.
- And much more!
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